Lexsynergy considers that there is no such thing as a standard cease and desist letter. Each letter should be carefully tailored to the specific facts of the case with an in-depth knowledge of the relevant law. There is always a risk that a letter which threatens infringement without being justified can end up with the sender being sued, instead of the alleged infringer.
Brand owners or their service providers should draft cease and desist communications in such a way that avoids media fallout and adverse repercussions on social media.
At Lexsynergy, we conduct detailed investigations to determine the best strategy for enforcement of each matter bearing in mind the following:
If written communication is deemed appropriate, ensure that the recipient understands the issue and what steps they can take to avoid further escalation of the issue.
Lexsynergy's Brand Protection team understands the intricacies of sending a cease and desist and can help you determine when it's appropriate. For more details, get in touch with our team at [email protected].